The tiger stripe brand, with a logo that references the waves off the coasts of Kobe, was started in post war Japan as a way to promote an active lifestyle amongst kids. Starting things off with a bball sneaker of all things in 1950, killer trivia question, ASICS would go on to transform the sport of running several times over while building a loyal lifestyle following thanks to cross-over favorites like the GEL-LYTE III.

• Upper draws inspiration from the GEL-NIMBUS®, GEL-KUSHON™, GEL-KINETIC™, and GEL-KINSEI® series
• Scutoid GEL™ technology
• Features a 3D geometry that creates better shock absorption
• Designed in conjunction with the ASICS® Institute of Sport Science
• FF BLAST™ cushioning from our running collection has been re-tuned for everyday purposes