From the beginning, a sense of style has been a part of Adidas’ DNA as much as athletic performance. It’s what made the three stripes into a fixture on streets around the globe. No surprise then, that Adidas was very much ahead of the curve when it came to embracing the runway. Years before any marketing executive dreamt of the term ‘athleisure,’ Adidas was working with top designers on striking, progressive interpretations of their iconic sportswear.
Since 2005, Stella McCartney has infused her aesthetic of multi-faceted, dynamic femininity into a range of Adidas performance wear. Signature Adidas performance technology is combined with cutting edge, athletic style, and high fashion’s meticulous attention to material, color, and detail.
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