Adidas was experimenting with its Tubular technology as far back as the mid 1990s. The concept proved to be ahead of the curve. The production costs would have rendered the shoes prohibitively expensive. With technology all caught up to imagination, the Tubular was reintroduced in the form of an ultra-modern runner.
Since its reappearance, the Tubular Runner has proven to be a major hit for Adidas. The technological concept is matched by a progressive design that makes a streamlined, futuristic silhouette out of the highly cushioned concept.
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