High fashion has become an entrenched fixture in the pop cultural landscape; not just in the sense of more people are aware of designers and labels, but that familiarity with the ins and outs of fashion has become mainstream. Basically, you can find kids engaged in some intense arguments over draping, and no one would bat an eye.
Before fashion was such a commonplace cultural element, its relationship with sneakers was purely tangential. Mostly, designer labels would release sneaker ‘inspired’ footwear that placed pricey labels on approximations of recognizable silhouettes. When Adidas originally embraced the idea and partnered with designers like Yohji Yamamoto, it was definitely a non-traditional step.
Now, the relationship between the two worlds goes beyond inspiration. Adidas is setting trends on their own, with the ultra modern, “athleisure” look that is helping to define contemporary style.
With the “Fashion Week” pack, Adidas takes a timeless classic in the Stan Smith and two futuristic runners in the Tubular Nova and Tubular Doom to the runway. Textured leather and reflective 3m uppers showcase the mix of aesthetics and athletics that have made the three stripes a leader in both fields.
If a size is not listed, it is sold out.