It would be difficult to name a place where earning your stripes is more clearly illustrated than on the outdoor basketball courts that dot city streets all across the country. So, for NBA All-Star Weekend 2018, Bodega and New Era celebrate the legacy of hard work, individual artistry, and competitive spirit that have made streetball a legitimate cultural phenomenon, with a military inspired range of hats and apparel.
Available in three styles: fitted, adjustable strapback, and bucket, the Bodega x New Era headwear outfits these classic hat styles in olive ripstop and features graphic prints in the style of the handwritten customization that individual soldiers have historically applied to their helmets. Each hat comes with six Velcro NBA team patches [Boston Celtics, Chicago Bulls, Cleveland Cavaliers, Golden State Warriors, Los Angeles Lakers, and New York Knicks], military unit and rank insignia style patches, and metal pins. Limited to production runs of 100, each hat is individually numbered, and comes packaged in a customized, metal ammunition case.
The collection’s apparel ranges from standard issue graphic tees and knit shorts to one of one vintage field shirts.
The Bodega x New Era Earn Your Stripes All-Star Collection releases Friday, February 16th, exclusively at Bodega’s brand new Los Angeles retail location, with remaining supplies slated to release Friday, March 2nd, online at 11am EST.